Saarbruecken (GER), February 2015 - "Game-based learning" is a topic on everyone's lips in 2015. The "Game Boy generation", which grew up with video games, is becoming ever more present in the workplace, and these "digital natives" expect more from current media than standard lengthy and unvaried learning sequences with multiple-choice tests. Companies need to respond to this challenge; according to Christian Wachter, member of the IMC management board, "Companies that are thinking about how to shape their education and training can't afford to ignore the topic of digital game-based learning."
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Since 1996, full-service eLearning provider IMC has been conducting research on how learning is changing and how it is likely to look in the future. The creative ideas resulting from this research are often incorporated into IMC’s wide-ranging product portfolio.
To make these innovative options and ideas more easily communicable and appealing to those interested, IMC has recently refreshed its eLearning-content website. The new design puts the idea of fun at the forefront, and interested parties can find more information about the creative and innovative approaches IMC have to offer, such as their web-based Comic Training and the IMC Knowledge Challenge.
IMC is also currently offering those interested in game-based learning an opportunity to join a free webinar to learn how they can increase learning motivation and participation through the use of gaming elements. In the online session, IMC games specialist Frederic Macchi, a trained graphic designer and animation and game-design expert, will discuss "Game-Based Learning – Playing Games in Work Hours" and answer questions on the topic. The webinar will take place on 04 March 2015 at 11.00 am (CET) in English.
