Brighton (UK), February 2009 - A Brightwave survey has found that an increased focus on measuring results will be key as eLearning spending grows in 2009, whilst traditional training is axed. The survey has revealed that almost sixty per cent of UK learning and development professionals are under more pressure to measure the impact of eLearning.
At the same time, half of the organisations are expecting their eLearning outlay to rise, whilst eighty per cent of total training budgets are likely to be cut or stay the same.
Commenting on the results, Brightwave's Director of Learning Services, Lars Hyland, said, "The training world has to get real and acknowledge the elephant in the room - most training activities are hopelessly inefficient with little proof of their effectiveness. However, we have found that investing in engaging, integrated, and goal-driven eLearning that supports employees whenever and wherever they need it does prove effective and delivers results".
As a workplaceLearning specialist, Brightwave uses results-driven methodologies and imaginative design to increase the efficiency of training and employee engagement. "As organisations change to survive the current climate, people also need to change. Looking ahead, eLearning will be critical to the way we support employees in the workplace. It's no longer a novelty. Instead, it needs to drive people strategy and performance towards a more agile model", Lars concludes.
