"Tribal manages large content-production projects with various requirements. We need a highly flexible and powerful solution that adapts to different content-production projects", says Krysti Hamilton, production manager at Tribal. "We chose eXact LCMS because it's an open system, which enables us to extend the technology to meet our clients' specific content-production needs."

"Being able to deliver content seamlessly to iPads and other tablets, as well as mobile devices, is extremely important in today's world", explains Carin Martell, Alliance Manager at eXact learning solutions. "It needs authoring tools to help create content that can then be used for different output formats - which is a key feature of eXact LCMS."

Tribal, which has more than a million learners currently using its eLearning solutions around the world, builds software, supports adult learning and career development, and also provides school inspections and improvement services. It works collaboratively with its clients to help deliver high-quality education services.

On the topic of creative collaboration and co-operation, eXact learning has published a new whitepaper that urges the Western learning and publishing industries to experience their own "Sputnik effect" fifty years after President Kennedy committed the US to win the space race after being surprised by the initial success of the USSR's "Sputniks".

The whitepaper argues that Western corporate-learning-industry leaders need similar vision and commitment if they are to help their organisations continue to effectively compete and survive global competition from the emerging world's labour and educational markets.

The USSR's launch of Sputnik in 1957, enabling them to become the first nation in space, gave the American aerospace industry a wake-up call. eXact learning solutions' Fabrizio Cardinali believes that the West's corporate learning and publishing industries today face a similar challenge since countries with emerging economies - including India and China - are doing "learning-related things2 faster than they are.

Cardinali argues that "innovative technology should be generated by multi-disciplinary teams working together to create innovative learning experiences and solutions for our workforces. We desperately need an increase in the depth of creativity in today's learning technologies."

When it comes to being successful at surviving the increasingly challenging issues surrounding global competition, Cardinali turns to Charles Darwin for inspiration. He says, "It's not the most expensive or even the best educational design content that will succeed and stand the test of time. Those who'll be the most successful in the marketplace are those who can adapt most quickly to new jobs and profiles."