Cartoons

Tata Interactive Systems Develops 2D Animation Series

Mumbai (IN), May 2010 - Tata Interactive Systems (TIS) has been working with ACK Media on creating a 2D-animation series based on the evergreen stories of the Amar Chitra Katha comics. The series, spread over 26 episodes of 22 minutes each, is being aired on the TV channel, Cartoon Network.




ACK Media owns some of India's most-loved brands, including Amar Chitra Katha, Tinkle, Karadi Tales, and well-known proprietary characters like Suppandi. Amar Chitra Katha (or ACK) comics) were launched in 1967 and are one of India's largest-selling comic books, with over ninety million copies sold in twenty Indian languages.

ACK Media approached TIS with the requirement for an animated series on famous characters from Indian mythology and history. ACK Media provided the storyboards and character references for the animation, while TIS was given the responsibility of bringing to life the characters through fresh poses and beautiful backgrounds. The animation and post-production were handled by TIS.

According to Manisha Mohan, Head - Design and Animation at TIS, "Our animation team was used to delivering web and CD quality animation. Moving to TV-quality animation was a challenging and exciting journey for us. We were also able to leverage our inherent skills in character design and background creation on this production. We hope that audiences young and old enjoy watching the series."

Four episodes from the series have already been aired, and the coming weekends promise an interesting lineup of stories, bringing to life various Indian mythological characters.

Savita Pai, Executive Producer of ACK animated series says, "We approached Tata Interactive because of their ability to deliver large projects and their proven animation capabilities. Matching ACK's creative storytelling skills with TIS' process-oriented approach has resulted in some good animated Amar Chitra Katha tales. Together with Cartoon Network, we hope to bring an entertaining and memorable cartoon series to the children of today."