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Global Training

Alchemist Group Acquires The Experiential Learning Group

Boston, MA (USA), March 2026 - Alchemist Group, the parent company behind a portfolio of best-in-class learning brands, has announced the acquisition of The Experiential Learning Group (TELG), a UK-based training company and its three brands: PCA, PCA Law, and Youd Andrews.

TELG is widely recognized for its innovative approach to experiential learning, and for delivering high-impact, practice-led development to some of the world’s most respected organizations. With this move, Alchemist Group expands its ability to deliver premium experiential learning solutions through a unified portfolio of specialist brands.

Brands under the TELG umbrella include:

  • PCA: A global leader in experiential learning focused on leadership and performance management.
  • PCA Law: PCA Law specializes in training legal professionals to strengthen leadership, client relationships, and business development capabilities through experiential learning.

Youd Andrews: Anchored by its Business Simulator and 6Cs Framework, Youd Andrews develops immersive sales simulations led by a global network of experienced CXOs.
"We’ve significantly deepened our ability to deliver behavior-based experiential learning at scale," said Stuart Packham, CEO of Alchemist Group. "Each brand brings a distinctive strength, and together with Alchemist and RAIN Group, we’re offering clients access to world-class, immersive development."