Gamified Experiences

BranchTrack Received Brandon Hall Group Excellence Award

New York, NY (USA), January 2017 - PricewaterhouseCoopers and BranchTrack, an authoring tool for scenario-based learning, have won a coveted Brandon Hall Group silver award for excellence in the "Best Advance in Gaming or Simulation Technology". 

A BranchTrack representative exclaimed, "We are really happy! The award is another confirmation of the fact the paradigm of learning is shifting from stuffing learners with information to offering them engaging, realistic and relevant experiences. Having a choice and being able to see the consequences of your choices provides for much deeper learning. Fortunately, tools like BranchTrack allow instructional designers to create such gamified experiences with unprecedented speed and simplicity."

Rachel Cooke, Chief Operating Officer of Brandon Hall Group and head of the awards program added, "We congratulate our Technology Award winners and also thank them for leading the way in designing and utilizing technologies that empower organizations to enhance – and in some cases transform – their organizations. Our research shows that human-capital-management technology is a primary driver of innovation, and our award-winning organizations serve as models of success."

Together with a panel of veteran, independent senior industry experts, Brandon Hall Group senior analysts and executives evaluated the entries based upon the following criteria:

  • Product: What was the product’s breakthrough?
  • Unique differentiators: What makes the product unique, and how does it differ from any competing products?
  • Value proposition: What problem does the product solve and/or what need does this product address?
  • Measurable results: What are the benefits customers can expect to experience as a result of using this product?

If you’d like to learn about the "secret sauce" to PwC’s and BranchTrack’s success, take part in the BranchTrack webinar to be held 07 February 2017, 19:00- 19:45 CET.