Zurich (CH), October 2009 - Trust issues surrounding wikis, blogs, and other Web 2.0 forms of communication should not delay adoption within organizations, according to European business leaders. Delegates to a roundtable discussion organised by LINE, a provider of learning and communications solutions, on the theme of 'Transforming Learning in the 21st Century' were strongly opposed to the idea that organizations should create specific rules to govern how employees use social media within the workplace.
The 'rule-heavy' approach to corporate policy that is widespread in today's business environment means there are ample policy guidelines about appropriate behaviour. Delegate participants agreed that these guidelines are adequate to deal with any potential abuses of social networking sites used for learning and communication within organizations.
Attendees to the Zurich discussion, one of a series of Forum events held by LINE across Europe, represented a range of multinational companies, including Syngenta, Credit Suisse, UBS, Schindler, and Ford of Europe. A further event is planned by LINE Zurich in November 2009, focusing on how businesses will use technology for learning and communication as we recover from the current downturn.
Ian Leader, LINE's Managing Director for Central Europe says, "Our Forum events always throw up interesting viewpoints that help to fuel debate and mutual knowledge sharing, and we know from the feedback that participants value them enormously. In mainland European in particular, face-to-face events of this kind hold a special place in complementing the online networking activities - through social media such as LinkedIn and Xing - that are such a prominent feature of our marketplace."
