Simplifying Workflows

Snagit and Camtasia 2025 Introduce AI and Screentelligence-Powered Workflows

East Lansing, MI (USA), February 2025 - TechSmith Corporation, an industry leader in visual communication, has released the newest editions of its award-winning Snagit and Camtasia products with advanced features focusing on simplifying workflows and improving capture and recording experiences.

Snagit is an essential tool for professionals who capture, enhance, and share screenshots and videos, creating polished visual content that advances workplace communication and collaboration. Camtasia is an industry-leading screen recording, video, and audio editing solution to simplify the creation of high-quality tutorials, demos, training, and visual content. The 2025 versions are the final annual releases before TechSmith transitions to continuous delivery through its new subscription offerings.

"We’ve enhanced Snagit and Camtasia with new AI and Screentelligence features to make it faster and easier for users to achieve their creative goals," said Tony Lambert, CTO of TechSmith. "User feedback heavily inspired these improvements, helping us simplify and streamline our most popular workflows and features so users can create content with less effort and improve visual communication within teams and organizations. We’re excited to build on this foundation with continuous updates throughout the year."

Screentelligence leverages machine learning models and TechSmith’s proprietary algorithms to provide users with context-aware layout, design, and editing suggestions. By analyzing metadata locally, data never leaves the user environment for optimal speed and security.