Science of Motivation

Which Is Better - Carrot or Stick?

London (UK), September 2012 - What fuels motivation, the stick or the carrot? The answer is neither. A new science of motivation has identified exciting and effective alternatives to the traditional ways that people have been motivated in the workplace, alternatives that drive employed engagement, innovation, and profit.




The Ken Blanchard Companies' best -selling author and motivation expert Susan Fowler is hosting an online webinar for leaders and managers who are ready to open their minds to a different way of motivating themselves as an individual and set strong motivational examples for their teams. Fowler believes motivation is a skill that any individual can learn and that managers can use to foster a more optimally motivating environment.


Her webinar, A Closer Look at the New Science of Motivation, will focus on

  • how motivation is a skill that can be taught, learned, nurtured, and sustained;
  • the three ways you can apply motivation skills-”at an individual level, as a leader, or from an organisational perspective;
  • how to choose a higher quality of motivational experience for yourself.

Register for this webinar, to be held on 03 October at 16.00 and for which there is no charge.