goFLUENT Enters Mobile Market
Geneva (CH), March 2012 - goFLUENT, a provider of business English via distance learning has launched its Business English Training iPhone app. This app, which has been approved by Apple and is now available on Apple's App Store, is the mobile version of its eLearning portal for iPhone, iPad and iPod touch users.
Christophe Ferrandou, CEO of goFLUENT, comments, "With more smartphones being sold every three months than computers, mobile learning is not only growing in popularity, but it's beginning to overtake other forms of eLearning as the most popular technology-delivered learning mechanism."
"Mobile learning can offer great value to learners because it can connect employees to the knowledge and expertise they need, when and where they need it."
"The launch of our m-learning iPhone app is another giant leap for goFLUENT into the world of mobile learning - notably with the best business resources for learning English for today's businessperson", adds Robert de Ocampo, Marketing Director of goFLUENT.
The new goFLUENT mobile app for iPhones includes regularly updated news videos relating to, among other topics, economics, energy, finance, healthcare, lifestyle, and technology.
As with all other goFLUENT English languageLearning materials, these videos are used as tools to help students learn English. goFLUENT does this for example by
- assigning each video a "level" corresponding to the content's degree of difficulty for those learning English
- providing subtitles to the videos in order to aid student comprehension
- creating a vocabulary list that highlights and defines difficult words in the video
- highlighting a grammar point used in the video to help learners review useful grammar rules.
